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The Mission of INOBTR

Founded in 2007, INOBTR (“I Know Better”) continues its mission to protect children and keep their families safe through proactive education and public awareness. INOBTR’s strength in marketing, communications and promotion has elevated the organizations work from the state of Missouri to nationally creating campaigns for the US Department of Justice Office of Juvenile Justice and Delinquency Prevention. The organization educates on a variety of children and youth safety topics including:  Cell Phone Safety for children ages 8 and up; Child Abuse and Neglect; Child Sexual Abuse; Cyberbullying; Impact of Domestic Violence on Children; Internet Safety; Teen Dating Violence; and Youth in Crisis. INOBTR works in partnership with government and non-profit organizations to bring prevention education and action to the community level.

INOBTR’s initial focus has been to educate parents, teachers and children to protect them from the dangers and abuse that can occur online.  INOBTR maintains this focus through school and community group presentations and outreach. The technology information you find here comes from respected sources including the National Center for Missing & Exploited Children (NCMEC), Internet Crimes Against Children (ICAC), the FBI and more. These organizations, like INOBTR, are dedicated to educating the public about keeping children safe on the Internet. And, like the Internet itself, will be constantly updated with the latest Internet safety news, information on INOBTR events, and a growing list of resources.

How INOBTR Got Started

Across the nation, federal prosecutors saw an alarming rise in the sexual exploitation of children using the Internet. More children are using the Internet than ever before, and the only way to help protect them from dangers online is to spread the word about the risks they face every time they log on.

INOBTR began as Missouri’s public awareness initiative to stop the proliferation of technology-assisted sexual exploitation crimes against children. INOBTR is an abbreviated form of “I Know Better” and was created as a reflection of the Internet lingo used in blogs, emails and text-messages. St. Louis-based business leader and philanthropist Steven Schankman has been the driving force behind the INOBTR campaign, which has been in development since early 2006. Schankman, who made a gift of $100,000 to start the campaign, and the INBOTR team continues to work closely with state and federal leadership, law enforcement and child services organizations to create a program that promotes Internet safety through communication, education, and collaboration.

The INOBTR campaign has also worked in direct partnership with Project Safe Childhood, a nationwide Department of Justice initiative designed to protect children from online exploitation and abuse. Federal prosecutors are helping to forge stronger partnerships between law enforcement agencies and community organizations, including children’s advocates, victim service providers, educators, non-profits and social service agencies. Click here to learn more about Project Safe Childhood.

Our Affiliates

INOBTR is a 501c3 organization and is currently funded through private sector sponsorship and government grants. These donors and grantors are vital to the success of the INOBTR campaign. Since its inception, INOBTR has been fortunate to work with the following groups, who have provided invaluable insights, experience and resources: